Notes on eyewear and seeing well
The Case for Owning at Least One Pair of Statement Sunglasses
Most people’s sunglasses collection, if they have one at all, leans heavily neutral — black, tortoise, a safe wraparound shape that goes with everything. There’s
Choosing the Right Eyewear for Your Wedding Day
Wedding photos last considerably longer than most other pictures taken of a person in a lifetime, which puts more pressure on a small decision —
Passing Down Glasses: Are Vintage Family Frames Worth Keeping?
A pair of glasses that belonged to a parent or grandparent carries a different kind of weight than most inherited objects — they sat on
The Capsule Wardrobe Approach to Eyewear
A capsule wardrobe works by choosing a small number of pieces that combine well with everything else you own, rather than accumulating clothes that only
Sustainable and Eco-Friendly Eyewear: What It Actually Means
“Sustainable eyewear” gets used loosely enough in marketing that it’s worth asking what it actually means for a specific pair of glasses, rather than taking
Trend Optic in Helsinki: Our Finland Boutique
Trend Optic also operates a boutique in Helsinki, run as its own distinct business rather than a satellite of the Melbourne store. The two share
Why Middle Park? Inside Our Melbourne Eyewear Boutique
Trend Optic’s Melbourne boutique sits in Middle Park, a quiet bayside pocket of the city rather than a high-traffic shopping strip — and that’s a
The Trend Optic Gift Guide: Glasses and Sunglasses as Gifts
Eyewear is a harder gift than it looks — get the fit wrong and even a beautiful frame goes straight in a drawer. That doesn’t
Glasses Etiquette for Video Calls
Video calls are unkind to glasses in ways in-person meetings never were. Ring lights bounce off lenses, webcams sit at exactly the wrong angle to